The Power of No in a World that Demands Yes

Dr Sunita Sah

Dr Sunita Sah is an award-winning professor at Cornell University and an expert in organisational psychology. She leads groundbreaking research on influence, authority, compliance, and defiance. Born and raised in Bradford, she worked as a junior doctor in the NHS and later a management consultant for the pharmaceutical industry. She currently teaches executives, leaders, and students in healthcare and business. Dr Sah is a sought-after international speaker and consultant, advisor to government agencies, and former Commissioner of the National Commission on Forensic Science. Her multidisciplinary research and analyses have been widely published in leading academic journals and media outlets including Financial Times, The Telegraph, BBC News, Metro, The New York Times, Los Angeles Times, Harvard Business Review, and Scientific American. She lives with her husband and son in New York.

Hannah MacInnes