Wed, 16 June 2021

6:30 pm - 7:30 pm BST

Effortless – How to Make It Easier to Do What Matters

Greg McKeown

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The author of the life-changing million-copy bestseller Essentialism joins us to show that ‘achieving more doesn’t have to be as hard as we make it out to be’ (Arianna Huffington).

Do you ever feel like you are teetering right on the edge of burnout? Do you want to make a higher contribution, but lack the energy? Are you running faster but not moving closer to your goals? Is everything so much harder than it used to be? If you answered ‘yes’ to any of these, the solution is Effortless. The Effortless philosophy means starting with one simple principle: not everything has to be so hard.

As high achievers, we’ve been conditioned to believe that the path to success is paved with relentless work. That if we want to overachieve, we have to overexert, overthink, and overdo. That if we aren’t perpetually exhausted, we’re not doing enough. But lately, working hard is more exhausting than ever. And the more depleted we get, the harder it is to make progress. Stuck in an endless loop of “zoom, eat, sleep, repeat,” we’re often working twice as hard to achieve half as much.

Now the bestselling author of Essentialism, Greg McKeown, joins How To Academy with a practical guide to getting the most important tasks done. With actionable advice for making the most essential activities the easiest ones, you can achieve the results you want, without burning out. No matter what challenges or obstacles we face, there is a better way: instead of pushing ourselves harder, we can find an easier path.

Praise for Greg McKeown’s Effortless:

‘This book is your salvation…In a world beset by burnout, Greg McKeown’s work is essential’ – Daniel Pink, New York Times bestselling author of When, Drive, and To Sell is Human

‘Every once in a while, a new book comes along at just the right moment… Greg McKeown’s new book couldn’t be timelier, or more necessary’ – Eve Rodsky, author of the New York Times bestseller, Fair Play: A Game-Changing Solution for When You Have Too Much to Do (and More Life to Live)

‘In his inspiring and important follow-up to Essentialism, Greg McKeown masterfully flips this script, arguing instead that the more essential the task, the more effortless we should make its completion. A much-needed corrective to burn out culture’ – Cal Newport, author of A World Without Email and Deep Work

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Greg McKeown

Bestselling Author and Podcaster

Greg McKeown is a speaker, a bestselling author, and the host of the popular podcast What’s Essential. He has been covered by The New York Times, Fast Company, Fortune, Politico, and Inc., has been interviewed on NPR, NBC, Fox, and The Steve Harvey Show, and is among the most popular bloggers for LinkedIn. He is also a Young Global Leader for the World Economic Forum. McKeown’s New York Times bestselling book Essentialism: The Disciplined Pursuit of Less has sold more than a million copies worldwide. Originally from London, England, he now lives in California with his wife, Anna, and their four children.