In this talk on Unsafe Thinking, creativity guru Jonah Sachs will demonstrate that the most remarkable and trail-blazing individuals – from the maverick Google programmer who came up with Gmail, to the Colombian mayor who employed mime artists to transform his city’s traffic problem – are those who reject the lure of what they already know. Drawing on cutting-edge psychology and neuroscience to uncover the mental processes that lead to successful innovation, he will show how we can all learn to adopt the boldly innovative mindset that will help us thrive in life and in business.


An enchanting book about how to question the conventional, challenge the status quo, and unlock the creative solutions right under your nose.’ Adam Grant, author of Originals

Unsafe Thinking delivers an array of fresh insights on creativity, motivation and staying inflow”.’ – Daniel H. Pink, author of When and To Sell is Human





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